Marketing Essays

Introduction Corporate social responsibility is one of the topics that has existed for a long time. Today, corporate social responsibility is practiced by many organisations…

Introduction Tung Dinh is recognized for his talent as a Martial Arts Instructor and also for the fact that he has advanced as far as…

1. Introduction  1.1. Research Background  Customer relationship management (CRM) is an integrated approach aimed towards managing associations with the end users by emphasizing customer retention…

Motivation is defined by Tanner (2013), as a drive that makes an individual get what he or she needs. The hierarchy of needs put forward…

Introduction Taylor Technologies Inc is an American multinational company based in California. We design, manufacture as well as market media and communication devices, consumer electronics…

Introduction The pharmaceutical industry is one of the most regulated industries in the entire world since it is entrusted to give health professionals as well…

The American Marketing Association defines Marketing as the set of institutional activities that through a process opt to deliver communication through exchanging offerings that ensure…

Personalising user’s experience and Artificial Intelligence (AI) are the two contemporary marketing trends in the contemporary fashion marketing. The technological advancement and emergence of eCommerce…

Types of Earned Digital Media Strategy and Objectives Earned digital media strategy is another essential promotional technique for Tellicherry Company. It refers to the users’…

NAB Company Name and its Significance The name of the company is Victorious Drink of Gods and Goddesses. The Special brewed drink consists of all…

Introduction Planning is a crucial organizational aspect since it enables entities to achieve both their short and long-term goals and objectives. Planning is considered to…

The high-effort judgement as a decision-making theory focuses on understanding the consumer decision making processes, especially how they make judgments on consumption and buying behaviour….

It is the duty of managers to determine how their businesses are faring, however this becomes hard due to the normal seasonal variations. For instance…

Introduction The business world is changing dramatically due to advancement in technology. The development of Android smartphones created a new means, which business can use…

Introduction The Simbound game that was at the central of the Digital Marketing – LSBM200 – Course provided availed an inordinate opportunity for students to…

Introduction The Cats Café Singapore was launched in the year 2014 to offer something like recreational services to cat lovers as they catch up with…

Cover Girl is among the bestselling cosmetic companies in the United States. It was established 1989 and has since grown its sales for feminine products…

Introduction The 2007 pet food recalls involved the recall of dog and cat food products in Europe, South Africa, and North America. The recalls took…

SWOT Analysis Questions Writing a SWOT analysis involves focusing on both strengths and weaknesses of a company, as well as its opportunities and threats in…

Environmental analysis occupies a significant position in the strategic management process (Swayne, Duncan & Ginter, 2012). It helps a company to analyse the factors affecting…